Social Media Marketing
Just Pizza Plus
Building a Strong, Engaging, and Brand-Focused Instagram Presence to Increase Local Awareness
- Just Pizza Plus
- May 2026
- 2-3 Months
Project Overview
Client
- Just Pizza Plus
Industry
Food take-away / Delivery Business
Project Duration
2-3 Months
Strategies Used
- Social Media Marketing
- Instagram Reels Strategy
- Content Creation & Posting
- Brand Consistency Optimisation
- Organic Reach & Engagement Growth
The Challenge
Just Pizza Plus is a local pizza restaurant serving freshly made pizzas and a variety of delicious food options. While the business offered quality food and a great customer experience, it lacked a consistent Instagram presence, making it difficult to showcase its menu, attract new local customers, and build brand recognition online.
90%
Low social media visibility
80%
Limited customer engagement
Design
Our Approach
We implemented a structured social media marketing strategy focused on building a professional brand presence and creating engaging content for local audiences.
Brand Strategy & Planning
Created a content strategy focused on branding, menu highlights, and promotional offers.
Content Creation
Produced engaging photos, reels, and creatives to showcase the restaurant's menu.
Content Management
Maintained a consistent posting schedule using a planned content calendar.
Performance & Growth
Optimised the profile and implemented a strategy to increase reach and engagement.
☆ Success Metrics
User Satisfaction
+86%
Development Time
-30%
The Solution
We built a professional Instagram presence for Just Pizza Plus from the ground up, creating a visually appealing and consistent feed that reflects the brand’s personality. Through engaging content, strategic planning, and regular posting, the restaurant now has a strong social media foundation that helps showcase its menu, connect with local customers, and support long-term business growth.
Results & Impact
- Established a professional, on-brand social presence where the brand previously had none with giving customers a place to discover, follow, and trust the business.
- Created a long-term content library including photography, reels, and a structured posting calendar.
- Increased opportunities for local discovery by showcasing pizzas, offers, and restaurant updates to the target audience.
- Built a scalable social media strategy with consistent content and performance tracking to support future orders, engagement, and footfall.
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